Business & Customer Awareness

Business & Customer Awareness

Business and Customer Awareness is one of the careercred and CBI (Confederation of British Industry) core skills for the workplace. This badge is about your ability to understand the key drivers of business success and the importance of providing customer satisfaction and building customer loyalty

To earn this badge you need to demonstrate the following abilities:

  • Ability to quickly gain an understanding of key drivers of business success in specific industries
  • Ability to demonstrate a commitment to good customer service
  • Ability to sell

To demonstrate these abilities you must complete the following FOUR tasks:

  1. Express your opinion on the impact of digitisation
  2. Reflect on a bad customer experience
  3. Reflect on a time when you had to sell
  4. Assess your business and customer awareness ability

Further information and guidance concerning these tasks, including templates to complete, can be found on the badge application page and also on the Business and Customer Awareness Badge page on the careercred website.