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1. What specific concepts, challenges, or opportunities of sustainable entrepreneurship have you explored during this program?
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During this program, I explored key concepts of sustainable entrepreneurship by developing an app from idea to prototype. I learned how sustainability includes social, economic, and ethical dimensions, especially when addressing underserved health needs. Our team identified market gaps, designed an accessible digital solution, and built a business model focused on long‑term impact and financial viability. We also analyzed costs, potential revenue, and risks to ensure feasibility. Throughout the process, we faced challenges in aligning user needs, technology, and sustainability goals, but it highlighted the opportunities for meaningful innovation in the healthcare sector.
(Max 100 words)
2. Describe the products or services you developed or marketed. How do they contribute positively to the environment and society?
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We developed a menopause‑monitoring app that automatically tracks indicators such as heart rate, blood pressure, temperature, and sweating, and provides personalized guidance for women. The app predicts how close a user is to menopause, estimates future risks like osteoporosis or cardiovascular disease, and suggests when to visit a gynecologist. Its positive impact lies in improving women’s health literacy, enabling early prevention, and reducing medical visits. Socially, it helps normalize and give visibility to menopause, an often‑ignored stage of life. By promoting preventive care and empowering women with accessible information, the app contributes to a more equitable and sustainable healthcare system.
(Max 100 words)
3. Reflect on what you've learned about the needs and expectations of different European markets. Provide specific examples.
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Exploring the French, Macedonian, Swiss, Finnish, and Canadian markets really opened my eyes to how differently each region approaches digital health. In France and Switzerland, I immediately noticed how strong the expectations are around data privacy and medical accuracy, which made me rethink how our app should handle sensitive information. Finland surprised me with how comfortable people are with digital health tools, which made our concept feel especially relevant there. Macedonia, on the other hand, made me more aware of the importance of affordability and accessibility. And in Canada, I saw a clear emphasis on inclusivity and evidence‑based guidance. Understanding these differences helped me realize that a “one‑size‑fits‑all” approach simply doesn’t work — each market requires its own strategy, tone, and value proposition.
(Max 100 words)
4. Discuss how your involvement in the program has enhanced your skills in transparency and responsible communication.
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Throughout this program, I’ve really strengthened my ability to communicate transparently and responsibly especially in english when working on a health‑related product. I learned how important it is to explain complex information clearly, and be honest about what the technology can and cannot do. Because we were dealing with sensitive health data, I became much more aware of how to communicate risks, and limitations. Working in an international context also pushed me to adapt my communication style to different cultural expectations, making me more thoughtful, precise, and respectful in how I share information.
(Max 100 words)
5. Describe any challenges you encountered while working in a multicultural and multidisciplinary team, and how you overcame them.
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Working in a multicultural and multidisciplinary team was incredibly enriching, but it also came with real challenges. One challenge was communicating in English, even though everyone knew the language, it wasn’t the mother tongue of any team member, which sometimes led to misunderstandings, slower discussions, or difficulty expressing ideas clearly. One of the biggest was navigating different communication styles, some teammates were very direct, while others were more reserved, which sometimes led to misunderstandings. We also had different academic backgrounds, so aligning our perspectives on health, technology, and business took time. What helped us overcome these challenges was learning to slow down, listen actively, and clarify expectations. Over time, these differences became our biggest advantage, because they pushed us to think more creatively and build a more complete and inclusive solution.
(Max 100 words)
6. Reflect on your personal growth through this experience. What does sustainable entrepreneurship mean to you now compared to before?
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This experience has changed the way I understand sustainable entrepreneurship. Before the program, I mostly associated it with “green” ideas or environmentally friendly products. Now, I see it as something much broader and more human‑centered. I’ve grown more aware of the responsibility entrepreneurs have when dealing with health, data, and vulnerable groups. Personally, I’ve become more confident, more open‑minded, and more intentional about designing projects that create real, lasting impact rather than quick results.
(Max 100 words)
